Influencers generate opinions and impact the public acting as a powerful force to be reckoned with. Like trendsetters, they have broad and loyal audiences. Influencers are more than popular bloggers: they are a consumer’s best friend worth listening to and following. Mostly, influencers are sharply segmented by niches, which makes them a perfect marketing tool…
With 400M+ daily active users brands are quickly recognizing the need to have presence on Instagram. Referrals, hashtags, artistically-driven profiles and search function allow brands to find and engage the right audience. From this post you’ll learn how hashtag analytics can help brands stay on the same wavelength with consumers, while building a community of followers on Instagram.
What we’ve learned about brands in one of the most instagrammed cities in the world. Uncover which brands are dominating London Instagram, who their audience is, and which brand has established the best relationship with it.
The modern customer-centric business world is no longer about simply understanding your customer – it is about being able to predict customer actions before they occur, and Customer Intelligence is here to help with this overwhelming challenge. A wide variety of customer data available can be used to improve your customer engagement strategy and act…